Outbound links
Outbound links are one-half part of SEO.
In these links, from your website to different other site links
Linking the content of the webpage with anchor text means improving connectivity on the site
if you want to create anchor text to link the targeted keyword. link creating shortcut key is “ctrl K”
anchor text reflects the same keyword or topic different website link
Why are important outbound links?
To improve site authority. increase your domain score search engines calculate from the result SERP.
Domain authority to develop SEO metrics. Few companies and brands to evaluate domain authority scores from the result
Outbound links factor
It helps out search engines discover or find useful content and improve organic traffic and even facilitate relationship businesses.
Outbound links HTML Code sample
<a href=”https://digitalmarketingkarthick99.com/“> link anchor text</a>
Internal links
Google spider crawlable & navigate all internal linking of website.
Depends upon our internal links webpages to connect by Google.
Internal links connect different pages within the same website, which are inbound links.
It allows users to navigate the website and establish information about the site content.
It improves link equity [Ranking power] and can boost SEO.
HTML Code Sample <a href=https://www.digitalmarketingkarthick99.com/” Digital Marketing interview Query”> Digital Marketing interview Query</a>
Sitemap [ blue print of your Website ]
It can help with our Website content & other files [video, image, documents] read by search engines, easily crawl & index our site efficiently.
A sitemap consists of two major components
planning of website design.
organized webpage orders of site visibility & avoid site loading time.
if you did not create a sitemap our site content does not index the result page.
URL Optimization
To optimize the URL structure of the website/blog align the order of pages
URL Optimization should be using targeted keywords relevant to our site content. With a clearly visible URL address, visitors can easily understand what to expect from the page.
Don’t include ID numbers, codes, the special character in our webpage URL.
URL optimization ranking factor in SEO.
It should be using lower case letters. upper case letters can cause a duplicate content issue.
Sample of proper URL
https://www.DigitalMarketingKarthick99.com/ wrong URL
https://www.digitalmarketingkarthick99.com/.com/ Correct URL
Mobile-Friendliness
Mobile-friendliness means that your website works on all mobile devices.
It helps to navigate our website content flow easily between mobile and desktop
Optimize your website for mobile devices.
It increases
productivity,
strength,
reliability,
efficiency.
Mobile users’ online engagement time is more. To improve the mobile visibility of a website.
Mobile-friendly websites to increase the traffic.