Digital Marketing Categories
The ranking of this site is very similar to one more Categories of digital marketing.
There are several Various digital marketing categories
SEM
SMM
SMO
Categories of SEO
ON page SEO
OFF page SEO
ON page SEO
On-page SEO refers to SEO that occurs on-site.
To improve our Webpage crawling & indexing to Search engine friendly.
Web page improvement steps followed by:
- Title tag
- Meta Description
- Keyword tag
- Canonical tag
- Image Optimization
- Page Length
- Outbound link
- Internal link
- Sitemap
- Content
- URL Optimization
- Mobile-friendliness
Meta Description
Meta Description is one-half the ranking factor.
It is a summary of the Website content.
Customer First Read Our site Meta Description. It Increases Our Site Click Through Rate. An entire audience, a potential customer, comes from SERPs to your website.
HTML Code Sample <head> <meta name=”description” content=”Our site meta description put Here.”></head>
Title tag
It is simply the title of your site’s Web Page Heading.
It helps to Search Engine Understanding.
The heading should behave as a clear and distinct web page heading.
Title Tag Character limit Range is 50-60. It helps to navigation of Our Webpage find & indexing Search Engine Result Pages SERPs.
HTML Code Sample <H1> Our site Heading put here </H1>
Canonical tag
If your site has duplicate content across multiple URLs, the problem is probably copyright, and Google may have banned it.
You do preventively Canonical Our site URLs to avoid that problem.
As an example, search engine crawlers without canonicalizing our site.
http://www.digitalmarketingkarthick99.com/
https://www.digitalmarketingkarthick99.com/
http”//digitalmarketingkarthick99.com/
http://digitalmarketingkarthick99.com/index.php
http://digitalmarketingkarthick99.com/index.php?r…
HTML Code sample
<Link rel= “canonical” href=https://digitalmarketingkarthick99.com” />
‘rel’ take to action to avoid or duplicate content appearing on the site.
Image Optimization
To Optimize Our website images. It should be a compressed image possible size
The image size of the range is 100kb
image optimization to avoid our web page loading time
The loading time of this site may discourage visitors from visiting your site, and this will not increase domain traffic.
Alt Text
It should add “alt attributes” [ alternative text ] on Image.
It helps search engine crawlers improve their SEO. the image appearing on our site.
HTML Code
<img=src”Your website image name.png” alt=”briefly give image name few words”>
