importance of [ SEM ]Search Engine Marketing
[ SEM ] Search engine marketing strategy is Totally dissimilar from SMO, SEO.
Google ads used only to drive traffic to your website by using [ SEM ] Search engine marketing
you will spend more money on google ads. Google displays the top result based on the (PPC) “Pay Per Click” method.using the (PPC) “Pay Per Click” method.
Google adwords
A Google AdWords campaign is an advertising platform that allows you to market your product, site, service on Google’s pages.
pay per click ads includes text, banner, rich media ads provided into search engines pages.
AdWords accepted to bid on specific keywords for clicking ads that appear on Google results.
All types of advertisement google make money by “pay per click” someone clicks the ad you paid the clicking.
If you want to create the (PPC) Pay Per Click Campaigns Follow the Steps
First, create an account on Google AdWords to select your campaigns.
SelecIdentify your target keywords. Bid on each keyword, upload your URL with an ad. Clicking on your URL text will lead directly to your landing page. Your landing page must be very unique.
Google will show you the top of the results for the amount of money that you budgeted based on your daily budget, demographic, country, location.
Create different types of campaigns for different types of products to quickly drive traffic to your site.
It has two types of Google ads
- Google search Ads
- Google display Ads
- Shopping ads
- Video ads
1.Google Search Ads
Visitors can find these ads by searching for keywords related to your site that appear on an organic result.
2. Google display Ads
Ads only appear on the website pages. Its no need particular keyword.
visiting the website’s ads appear on webpage space if any clicking directly diverts into your site.
3. Shopping ads
You can update your ad by creating a shopping ads campaign with product information on the Google Merchant Center.
4. videos ads
Promoting your brand to create video-related web content and publish your video ad.
Email Marketing
This is very profitable marketing. To send commercial messages to your targeted clients on social media collect your client mails.
next, write about your brand to send the mail promoting your brand.
Benefits Of Email Marketing
increase new signup users.
reach maximum clients.
improve brand awareness.
efficiently promote your brand.
increase your site Sales, service.
generate traffic.
